China eCommerce Marketplace Marketing and Opearation

Consider these things for brands getting ready to enter the Chinese market:

  • Create a representative office in China. This is a great way to develop a marketing strategy, but we must also consider operational costs.
  • Work with trading platforms that provide services to Chinese importers and UK exporters. Bulk shipping will give us more options and be advantageous.
  • Create a network with local Chinese commerce agents, including supermarkets and brick-and-mortar shops. Additionally, the agent might ask you to use your exclusive selling rights to deal with various well-known businesses.
  • Direct export to supermarkets: Branded products may need exclusive selling rights in China when sold directly. To cut costs, supermarkets frequently make direct purchases from foreign exporters of non-brand products with high turnover.

China Events

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