Tmall Marketing and Operation
Tmall Global market share: 25% (data updated in 2022)
Tmall has more than 150,000 merchants and over 800 million customers.
Introducing China Tmall Marketing and Operation!
The perfect toolkit for anyone who wants to set up and manage their e-commerce in China.
Sell to China with China's Amazon
- Shop Registration
- Brand Positioning & Market Planning
- Seasonal | Festival Strategy
- Shop Design
- Before- and After-sale Management
- Marketing Campaign Management
- VIP Lead & Customer Management
- Data Analysis
- Supply Chain Management
Typical Practice to Localise in China
Consider these things for brands getting ready to enter the Chinese market:
- Create a representative office in China. This is a great way to develop a marketing strategy, but we must also consider operational costs.
- Work with trading platforms that provide services to Chinese importers and UK exporters. Bulk shipping will give us more options and be advantageous.
- Create a network with local Chinese commerce agents, including supermarkets and brick-and-mortar shops. Additionally, the agent might ask you to use your exclusive selling rights to deal with various well-known businesses.
- Direct export to supermarkets: When sold directly, branded products may need exclusive selling rights in China. To cut costs, supermarkets frequently make direct purchases from foreign exporters of non-brand products with high turnover.
Related Services
China Events Services
- #1 Finding the best exhibition in your industry to match your business goals;
- #2 Coordinate with event organisers to reserve the booth to match your budget;
- #3 Create landing pages in WeChat to get traffic before, during, and after the event to maximise your exhibition experience;
- #4 Find the bilingual salesperson with exhibition experience to speak for you at the event;
- #5 In-house exhibition designers who can create one-of-a-kind stands for you;
- #6 Partner with manufacturing to produce exhibition gifts with the company logo;
- #7 Collaborate with logistics for sample product delivery and everything to the booth.
