Buidling a Website for Chinese Consumers At Easy Marketing, we have an in-house web developer to build a Chinese website for your business. Contact us to learn more. How to build a Chinese website visible to consumers from China? There’re several things you have to keep in mind. China is home to some of the […]
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3 Steps to Enter the Chinese Market The Chinese market is the largest in the world and is snowballing. So, it has become the biggest priority for businesses to start selling their products in China. But, How to enter the Chinese market with political and cultural considerations? Based on my 40 years of experience working
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RedBook China, also named Xiaohongshu (“Little Red Book”), is a fresh marketing concept for China. Its brand philosophy is ‘the guide of emotion life’. It is a platform that connects brands and people by creating and disseminating content, data, and products in harmony with the changing times and lifestyles of young Chinese women, who are
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The B2B marketing content landscape is ever-changing. Marketers must continuously adapt their strategies and techniques to stay relevant and visible. As a result, content marketing has become an essential piece of almost every B2B marketing campaign. This marketing strategy helps brands establish relationships with their customers by creating educational materials that address their needs. Instead
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Manufacturing website design is essential for B2B business success. The manufacturing industry is highly fragmented and can be challenging to enter. The continual growth of technology has made it possible for smaller operations to compete with larger companies that have had a large market share for years. In order to stand out from the competition,
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China sourcing has become an increasingly complex process in recent years. Today, companies looking to source products from China must choose between working directly with manufacturers or using a sourcing agent. Sourcing agents help negotiate prices, handle logistics and manage quality control for a company. However, finding the right agent may be a challenge due
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It’s no secret that China is one of the top markets for businesses to target. First and foremost, the country has a population of more than 1.4 billion people, the largest consumers, and they all use smartphones. Thus, even if you have no entity in the country, you can sell services or products to them
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If you’ve ever ordered something from an online store, you might have noticed that they didn’t charge you for shipping. Instead, the invoice mentioned something about ‘dropshipping’. If that sounds like an alien to you, don’t worry! This article will help you understand what dropshipping is and how it can be beneficial for your business.
Dropshipping Business in the UK – How to Get Started in 2022 Read More »
A site that looks clean and user-friendly is one of the first things potential customers see. They go right to your company’s value proposition, and if it doesn’t ring true, they move on to the following site. Investing time in designing your website can help drive more business through other digital marketing channels like email
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4 Steps to Get Your Book Published in China If you’re a foreign author who wants to expand your readership by releasing a book in China, you may be wondering how to publish a book in China. How to contract with your IP. After all, it is one of the most challenging markets for non-native
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